What Does Geotargeting Look Like?

Website Personalization For Different Seasons

When to Use a Geo Redirect

Is Geotargeting Right For Your Company?

10 Reasons to Geo Redirect Your Website

How to Use GeoFli to Improve Your Content Marketing

How Does Geotargeting Work?

Geo Retargeting: Remarketing Based On Location

Geolocation Advertising: What is it?

What is a Geo Redirect?

How University Foundations Can Benefit from Geopersonalization

Use Geotargeting to Create Personalized Messaging on Your Landing Page

Geographic Website Personalization

Change Website Content Based on Location: Ten Video Ideas

Geo Redirect Your Website

Geofencing: Boosting Your Location-Based Marketing

How To Combine Facebook Advertising with Website Personalization

Increasing Online Conversion Rates with Personalization

Easily Personalize a Website Phone Number by Location

Easily Geofence Your Website: Change Content Based on Location

<p>Geotargeting doesn't have to be hard. In this blog we cover certain aspects of building a geotargeting strategy and show you how to use GeoFli's custom draw tool.</p>

What is IP Targeting Software?

<p>Exploring the ins and outs of IP targeting. In this post we cover both the "why bother?" and "how-to" of IP targeting.</p>

Your Data is Trying to Tell You Something… About Geotargeting

<p>Data can make your geotargeting more powerful. By developing smart assumptions about your target consumers and making geofencing decisions based on them, you can ensure you develop a more efficient and effective geotargeting strategy.</p>

Geofencing vs. IP Targeting

<p>Sometimes the hardest part about marketing is keeping up with the language. Here we help develop some useful definitions for two powerful geotargeting tools: geofencing and IP targeting.</p>

Five Ways to Decrease Bounce Rate with IP Targeting

<p>Let’s pretend you’re the marketing director for a company that sells outdoor gear online and in specific store locations in major cities around the country. You have a beautiful website and you sell great products. There’s just one problem: your bounce rate is awful...</p>

What Is Geofencing?

<p>In our words, it's knowing where a prospect or customer is and delivering the most important, useful content to them while they're there. Wherever that is.</p>

Target Your Users by IP Address in Facebook Ad Manager

<p>What else can Facebook Ad Manager do? Create audiences from a list of emails in your CRM? Create a lookalike audience based on those emails? Direct ads to those custom and lookalike audiences? The answer is yes. We'll show you how to set up campaigns targeting similar users to your already existing customers based on IP address, location and a lot of other targeting parameters.</p>

Personalize Your Website and Digital Marketing using IP Address

<p>What is IP targeting? How can it immediately impact the performance of marketing campaigns? User-experience or brand-identity? Well, this article takes a look at all of these questions. Our IP address is connected to our physical location. When combined with segmented ad-campaigns and website personalization, IP address can localize your message - cutting through the craziness of pop-ups, display ads and other annoying and disruptive intrusions. We’ll cover four simple ways you can use IP location data to customize and personalize the content your website visitors see.</p>

What is a Content Replacement Tool?

<p>Interruption, pop ups and disruptive advertising are going the way of disposable cameras, VHS and Alta Vista (remember that search engine?!). Todays top marketing and communication specialists are using content replacement to personalize existing websites for different customer segments. What is a content replacement tool? Read more to find out!</p>

Advanced Geotargeting Tactics and Strategy

<p>This article explores the art and science of geotargeting based on visitor location. Learn how to use free targeting tools in Mailchimp, Facebook and AdWords to build simple and advanced targeting. Take the traffic from those campaigns and turn them into customers with <a target="_blank" href="https://geofli.com">website personalization</a>.&nbsp;</p>

International Admissions' Most Valuable Marketing Tool: The Website

<p>Take a look at what happens when Pinterest decides to think locally instead of globally. Watch a video on website personalization on an international admission's homepage and submit your website for some international recruitment ideas.&nbsp;</p>

Location Targeting With Email Marketing

<p>Great website personalization doesn't happen overnight. Let's look at the evolution of great email marketing culminating with website personalization. Measure the metrics that matter to track on-page conversions.&nbsp;</p>

Geotargeting for Colleges and Universities

<p>This post shows five ways colleges and universities can use geotargeting to improve recruitment efforts. Take a look at online advertising placement, website personalization and historical models based on zip-code.</p>

Creating CRM-Based Audiences in Google AdWords

<p>This tutorial is designed to help enrollment managers, CRM managers and college marketing directors navigate the new customer email audiences in Google AdWords. A powerful tool, customer email audiences allows colleges and universities to upload targeted lists of emails and deliver focused messages to those individuals and only those individuals.&nbsp;</p>

Geotargeting 101 for College Admissions