Why Website Personalization Matters
By Matthew Guay
So here’s the issue: it’s 2022 and searching the web is far from a new activity that goes on in today’s society. More and more everyday users are choosing [...]
By Matthew Guay
So here’s the issue: it’s 2022 and searching the web is far from a new activity that goes on in today’s society. More and more everyday users are choosing [...]
Just about every operating business has more than one demographic in their audience. While your audience has at least one thing in common — being a member of your audience — they are different [...]
When it comes to digital marketing these days, it’s all about optimizing for the user experience. With [...]
Every website has a goal. With Google Analytics goals and conversion tracking, business owners can [...]
Every business owner wants to increase conversion rates. Whether it’s lead form submissions or eCommerce sales, conversion rates track the total number of website visitors that have [...]
In the modern world, keeping up with digital marketing trends is a must in order to survive as a business. Creating a well-rounded digital marketing [...]
2020 has proven to be quite a stressful year for many people around the world. From layoffs to supply chain shortages and illness, there are many factors contributing to the slight feeling of [...]
GeoFli allows you to take any generic video on your website and replace it with a relevant one based on visitor location. No other software allows you to personalize your site as easily and [...]
GeoFli is the world’s simplest content replacement tool for
The average person is unaware of what geotargeting is for good reason. However, a growing number of small business [...]
With GeoFli, there are a few different ways to personalize your website by location. The first would be featuring different web content — including hero [...]
Writing content for your website is more than just providing your users with valuable information. It also means optimizing your site’s search engine performance with strategic, well-picked [...]
The world of geotargeting is filled with technical jargon that just doesn’t quite resonate with the average Joe — when similar-sounding words like geotargeting, geofencing and geo redirecting [...]
Location can be a powerful determinant for audience segments. If you’re a business with physical store locations, the benefits of segmenting advertising efforts to reach only those within [...]
Whether you knew it by name or not, you’ve probably already seen geolocation advertising. By [...]
Here at GeoFli we help businesses increase website conversions by [...]
As you can imagine, it’s especially important in the RV industry to look forward — either figuratively at revenue and trends or more literally out of a windshield onto the open road. [...]
In the world of digital marketing, new trends and technologies drive business. The technology you choose [...]
In today’s digital world, landing pages are often the first connection point between you and your customers. Landing pages are used to convey anything from your [...]
The goal of a university’s admissions website is to help students learn about the school and encourage them to hit “apply.” Ultimately, schools hope that their [...]
Successful digital marketing requires an understanding of the best [...]
Geo redirect: sending visitors from different locations to one URL and redirecting them based on [...]
What is a custom intent audience? Custom intent audiences target users in the research and decision making phase of their online journey. Think of previous display audiences as brand [...]
This article explores the business model of display and programmatic companies. As our team executes digital campaigns, it became clear there was a growing and [...]
My assumption is that your first reaction to reading that headline is “Say what?” And then you probably mutter under your breath, “Isn’t content is [...]
Advertising based on location has been around for a while. Billboard messages featuring regional [...]
The beauty of digital marketing is that it affords immediacy, a form of instant gratification. Gone are [...]
Ring, ring, ring ……….
Believe it or not, that’s your Data calling. In all likelihood, the conversation is going to go one of three ways:
You [...]